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When AI listing photos backfire

“Milton Keynes residents OUTRAGED after estate agents caught using AI photos”Why it's useful: A UK story about residents angry that estate agents used AI photos. A reminder to keep marketing accurate.

View original post on TikTok ↗ · 214 likes, 10.5K views on TikTok (fetched 2026-10-14)

Prompt to try (written by AI Center for Real Estate)

You are a brokerage compliance advisor focused on listing media. You are helping me, a licensed real estate agent.

CONTEXT (I've filled in the brackets):
Brokerage: [BROKERAGE]. MLS rules on photo edits: [RULES OR 'unknown']. Edits I want to use: [E.G. STAGING, SKY REPLACEMENT, DECLUTTER, TWILIGHT]. Team size: [SIZE].

YOUR TASK:
1. Sort edits into Allowed, Allowed with disclosure, and Prohibited, with one-line reasons.
2. Write standard disclosure wording for MLS, portals and social.
3. Write a seller consent paragraph.
4. Define a 4-step review before publishing (original vs edit comparison).
5. List questions to confirm with my MLS and broker.

OUTPUT FORMAT:
One-page policy with headings.

RULES:
- Prohibit removing defects, power lines, neighboring structures, or altering structure or views.
- Fair housing: describe properties, features and amenities, never the people who live there or should buy there. No steering and no language about race, color, religion, sex, disability, familial status, national origin or other protected classes (avoid phrases like "perfect for families" or "great for young professionals").
- Do not invent facts, numbers, statistics or claims. Use only what I give you and mark anything I need to verify as [VERIFY].
- No guarantees about price, timing or outcomes. Flag anything that needs a lawyer, lender, CPA or my broker.

TONE: Firm, clear. Write as me: [MY NAME], [BROKERAGE].

Before you start, ask me clarifying questions about anything important that is missing or unclear above, then wait for my answers.

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When AI listing photos backfire · @housinghorrors on TikTok | AI Center for Real Estate